Platform · website builder
Design-first website builder with fast publishing and AI generation
The verdict
A builder that turns design work into a live, hosted site quickly, with AI generation and a CMS. Built for designers and startups who want speed.
What it is
Framer started as a design tool and grew into a website builder that publishes hosted sites fast. AI can generate a starting site and copy, which speeds up early drafts. It suits designers, founders and template sellers who want a polished marketing site without deep technical setup. Its plugin and component ecosystem is younger than Webflow's, so advanced extensions are fewer.
Strengths
- Publishes a design directly to a live, hosted site with little technical setup
- AI can generate a starting layout and copy, speeding up first drafts
- Strong fit for selling and reusing templates, with an active template market
Trade-offs
- The plugin and component ecosystem is younger and smaller than Webflow's
- Less suited to complex, large-catalog CMS sites than heavier platforms
- Costs rise across tiers as page count and bandwidth needs grow
Best for
Designers and founders who want fast, design-led marketing sites with AI-assisted starting points
Not for
Teams needing a deep plugin ecosystem or complex, large-scale CMS-driven sites
The AI ecosystem
A marketplace of templates, components and plugins plus native Framer AI for site and text generation. The plugin ecosystem is growing but younger than Webflow's.
Pricing
Free plan with Framer branding; paid site plans roughly $10-$40/mo (Mini/Basic/Pro) billed annually, plus higher tiers. Hosting included.
Free
Free$0
- framer.website domain
- build and learn
Mini
Custom
- custom domain
- two pages
Basic
Custom
- full site
- CMS
Pro
Custom
- more pages/bandwidth
- advanced features
What people build with it
Frequently asked
- Is Framer free?
- There is a free plan with Framer branding. A custom domain and more pages need a paid plan, starting around $10/mo.
- Does Framer have AI?
- Yes. Framer AI can generate a starting site layout and text, which speeds up early drafts.
- Framer or Webflow?
- Framer publishes design-led sites faster; Webflow offers a deeper CMS and a larger app ecosystem for complex projects.
- Can I sell Framer templates?
- Yes. Framer has an active template market, and selling templates is a common use of the platform.
- Is Framer good for a big content site?
- It is better suited to marketing sites and portfolios than to large, complex CMS-driven content sites.